The hunting trip has long been a rite of passage for the American male, especially around the holidays.

And Winchester, the great American arms and ammunition manufacturer, has long been an important part of the ritual.

We thought we’d share one of their classic advertising images with you from 1954, in celebration of the season.

When morning breaks at camp, there are always lots of things to do, from cooking breakfast to brushing your teeth, and sometimes those darn bucks show up right when you’ve got your hands full.

Now, we’ll see if Jim’s really as fast as he always says…