In honor of their cool new Canvas Travel Bag, ruggedly elegant Californian label Aether is launching a summer photo contest where the winner will receive several Aether items, including the new essential holdall.

Known for their inspirational imagery, Aether wants fans to share pix of their summer adventures and what summer means to them.

Contestants will be able to submit their image with a brief description until July 15 to

The grand prize will include the Aether Canvas Travel Bag, which is waterproof, has a removable leather strap and is available in Jet Black and Discovery Green—our fave, as it matches our Range Rover—the Space Hoodie, the Ultralight, the Slub Hoodie, the Piping Swim, the Large Pouch, the Medium Pouch, the Passport Pouch, a Fuji X10 camera, a Dsptch camera strap, a Sig bottle and an Aether gift card worth $500.

In other words, enough cool kit to form the basis of a great summer adventure in itself…